Data Driven

technology powered

results focused

Technology

Data is a vital part of any campaign, but marketing departments can quickly end up with data coming out of their ears! We help our clients become smarter about their data, turning information into insight, and insight into growth.

We use data to plan, optimise, and
measure every campaign. With
clear insight and proven processes,
we ensure every decision moves
your brand closer to ambitious
growth.

Audience
Mapping

We identify, test, and refine high-value
audience groups to reach
the right people at the right
time.

Media Mix
Modelling

We pinpoint how each channel contributes to performance and
reallocate spend with
confidence.

Competitor
Analysis

We track KPIs in real time with full
transparency, ensuring we
optimise against the right
metrics.

Attribution
Modelling

We move beyond last-click to
understand the full customer
journey and assign budget
where it drives the most growth.

Cohort
Analysis

We break audiences into groups
(by behaviour, acquisition
source, or lifecycle stage) to see
which drive the highest value
then shift spend to acquire
more of them.

Lifetime Value
Analysis

We optimise not just for
conversions today, but for
customers who deliver the most
value over time.

Audience
Mapping

Identify, test, and refine high-value
audience groups to reach
the right people at the right
time.

Media Mix
Modelling

Understand how each channel contributes to performance and
reallocate spend with
confidence.

Competitor
Analysis

Track KPIs in real time with full
transparency, ensuring we
optimise against the right
metrics.

Attribution
Modelling

Move beyond last-click to
understand the full customer
journey and assign budget
where it drives the most growth.

Cohort
Analysis

Break audiences into groups
(by behaviour, acquisition
source, or lifecycle stage) to see
which drive the highest value —
then shift spend to acquire
more of them.

Lifetime Value
Analysis

Optimise not just for
conversions today, but for
customers who deliver the most
value over time.

Our Partners &
Intergrations

Uber

Amazon

Reddit

SnapChat

X (Twitter)

The Trade

Desk

Taboola

Outbrain

Teads

Criteo

Google

Tiktok

Microsoft

Pintrest

Stackadapt

Meta

Adobe

Canva

Power Bi

Zoho

WordPress

Sky

ITV

Disney+

LG

Samba Tv

get In touch